Reebite Matcha Ribbon Chips

A familiar ribbon.
A bolder crunch.

A Malaysian favourite reimagined with real Uji matcha, a vegan recipe and crisp ribbons made for modern snacking.

150 g100% vegan
Front of a Reebite Matcha Ribbon Chips packGreen matcha ribbon chips
Real Uji matcha in the doughNatural ingredientsNo artificial preservativesReimagined traditional bites

The flavour starts in the dough.

Uji matcha is blended directly into every ribbon, so its colour and character run through the chip instead of sitting on the surface.

01Mixed in

Real Uji matcha becomes part of the recipe itself.

02Crisped up

The ribbons are air-dried after frying for a lighter finish.

03Kept simple

No artificial flavours or preservatives are added.

Explore the signature snack

Two brands.
Two distinct worlds.

Reebite focuses on inventive Malaysian snacks. Chella's Vegan brings traditional ingredients into pantry, snack and body-care ideas.

The original Chella Vegan ribbon chips photographed in 2023Where the first batch began

A familiar recipe started something new.

Chella's original ribbon-chip recipe became the starting point for a bigger idea: keep the memory of a traditional bite, then rebuild it for new flavours, formats and everyday habits.

2022The recipe and product idea take shape.
2023The first ribbon chips begin selling online.
2026Reebite launches as the dedicated snack brand.

Next up:
moringa ribbons.

We are developing a baked Moringa Ribbon Chip with less oil and the same unmistakable ribbon crunch. Final nutrition claims will follow laboratory validation.

Discuss an R&D partnership

Help the next bite travel further.